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Brightwood

Qualification Details

Level 4 Hotel Sales and Marketing – Revenue Management for Hotels

Program Overview

This level would provide students with an understanding of the different revenue management strategies and techniques that can be used to maximize hotel profits. Students would learn about how to forecast demand, set prices, manage inventory, and optimize revenue.
    Module 1: Demand Forecasting
  • Understand the importance of demand forecasting in revenue management.
  • Learn how to forecast demand for hotel rooms.
  • Develop skills in using demand forecasting tools and techniques.
    Module 2: Pricing Strategies
  • Understand the different pricing strategies used in revenue management.
  • Learn how to set prices for hotel rooms.
  • Develop skills in using pricing strategies to maximize revenue.
    Module 3: Inventory Control
  • Understand the importance of inventory control in revenue management.
  • Learn how to manage the availability of hotel rooms.
  • Develop skills in using inventory control tools and techniques.
    Module 4: Revenue Optimization
  • Understand the concept of revenue optimization.
  • Learn how to use demand forecasting, pricing strategies, and inventory control to maximize revenue.
  • Develop skills in using revenue optimization software.
    Module 5: Revenue Management Software
  • Understand the different types of revenue management software.
  • Learn how to use revenue management software to manage demand, price rooms, and control inventory.
  • Develop skills in using revenue management software to maximize revenue.
  • High school or equivalent
  • Strong communication and interpersonal skills
  • Interest in the course topic
  • Good level of English
100 GLH